Content Writing & Copywriting
Blog posts, sales pages and social captions, written to real briefs.
Overview
Blog posts, sales pages and social captions, written to real briefs. This program suits people who like creating, writing and growing an audience.
What you'll cover
- Writing for clients
- Blog & SEO writing
- Copywriting principles
- Sales pages & emails
- Editing & client briefs
- Portfolio & first client
- Remote Career Playbook
Curriculum
Week 1: Writing for clients3 lessons
- Writing for clients: overview12 min
- Writing for clients: walkthrough18 min
- Writing for clients: practice assignment25 min
Week 2: Blog & SEO writing3 lessons
- Blog & SEO writing: overview12 min
- Blog & SEO writing: walkthrough18 min
- Blog & SEO writing: practice assignment25 min
Week 3: Copywriting principles3 lessons
- Copywriting principles: overview12 min
- Copywriting principles: walkthrough18 min
- Copywriting principles: practice assignment25 min
Week 4: Sales pages & emails3 lessons
- Sales pages & emails: overview12 min
- Sales pages & emails: walkthrough18 min
- Sales pages & emails: practice assignment25 min
Week 5: Editing & client briefs3 lessons
- Editing & client briefs: overview12 min
- Editing & client briefs: walkthrough18 min
- Editing & client briefs: practice assignment25 min
Week 6: Portfolio & first client3 lessons
- Portfolio & first client: overview12 min
- Portfolio & first client: walkthrough18 min
- Portfolio & first client: practice assignment25 min
Lesson titles may be refined as the program is updated.
Remote Career Playbook
Included in Content Writing & Copywriting. It shows how remote hiring works for this role and walks you through applying, interviewing and working with a remote team. It's a guide, not a guarantee: we can't promise a job, but you'll know the process.
- How remote hiring works15 min
- Build your CV and portfolio20 min
- Find and apply for content writer jobs20 min
- Pass content writer interviews and tests20 min
- Contracts, invoices and international payments18 min
- Your first 90 days on the job15 min
Is it for you?
A good fit if
- People who enjoy making things, writing clearly and noticing what resonates with readers.
- You prefer to learn on your own schedule
- You're happy to practise between lessons
Probably not if
- You want live, instructor-led classes
- You're expecting a guaranteed job or income
Common questions
Do I need experience?
Most programs are beginner-friendly and start from the basics. Data Analytics and No-Code Development assume you're comfortable learning new software. Each program page says which kind it is.
How long does a program take?
Programs are built as 6 or 8 weeks of material, but there are no deadlines. You set the pace, so how long it takes depends on how much time you give it.
Are there live classes?
No. Lessons are on-demand and available as soon as you enrol. There are no start dates or scheduled sessions, so you can start today and fit lessons around your life.
Can I get a refund?
Our refund policy is published on the Refunds page. Read it before you pay.
Do you guarantee a job or income?
No. We teach skills, give you practice work to build, and include a Remote Career Playbook in every program that shows how remote hiring, applications and interviews work. We can't promise jobs, clients or income, and you should be cautious of any training provider that does.
More in the Help centre.
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Pay once, start straight away and learn at your own pace.